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Wanshun Group's participation in targeted poverty alleviation work
- Categories:Social responsibility
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- Time of issue:2020-09-02 09:28
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(Summary description)Wanshun Group began to respond to the national call to participate in targeted poverty alleviation in 2014. The poverty alleviation "radius" ranges from Zhangni Village
Wanshun Group's participation in targeted poverty alleviation work
(Summary description)Wanshun Group began to respond to the national call to participate in targeted poverty alleviation in 2014. The poverty alleviation "radius" ranges from Zhangni Village
- Categories:Social responsibility
- Author:
- Origin:
- Time of issue:2020-09-02 09:28
- Views:
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Wanshun Group began to respond to the national call to participate in targeted poverty alleviation in 2014. The poverty alleviation "radius" ranges from Zhangni Village, Guocun Town, Jiangdu District, to many poverty-stricken areas such as Jiangxi, Shaanxi, Guangxi, Gansu, and has arranged more than 4,000 laborers from poor families. Worked in the group, helped 9 poor villages successfully "take off their hats", and trained more than 4,000 young people in 56 national-level poverty-stricken counties, of which more than 300 successfully started their own businesses, and invested more than 30 million yuan in total. Due to innovative practices and practical results in poverty alleviation work, in 2017, Zhou Shanhong won the Jiangsu Province National Poverty Alleviation Award Innovation Award, and Wanshun Group also won the "Ten Thousand Enterprises Helping Ten Thousand Villages" Targeted Poverty Alleviation Action" issued by the All-China Federation of Industry and Commerce. Advanced private enterprise".
Fujian Xiadang Village
Xiadang Xiangdang Village in Shouning County, Fujian Province is the first poor village assisted by Wanshun Group. In 2014, Chairman Zhou Shanhong created a "customized love tea garden" in Xiadang Village in accordance with local conditions, and signed a lease contract at a price of 20,000 yuan per mu per year to "customize" tea to other private enterprises or caring people. And through the "Internet + Internet of Things + traditional agriculture" model started the "Taste of the Countryside" tea brand. At present, the tea plantation has a scale of 600 acres, increasing the income of local farmers by more than 2 million yuan each year. The per capita net income of farmers in the village has increased from 4,000 yuan before 2014 to 10,716 yuan in 2016, and 27 poor households have been lifted out of poverty. At the end of 2016, "Customized Love Tea Garden" was selected by the State Council's Poverty Alleviation Office as one of the typical cases of targeted poverty alleviation in the country.
While developing traditional industries, Xiadang Township has also vigorously developed the tourism industry to drive 8 farmhouses and more than 10 homestays. Now Xiadang Village has received 150,000 tourists annually. At the beginning of 2017, Wanshun Group's Poverty Alleviation Office cooperated with Xiadang Village to develop white tea cakes with a long storage time and higher added value, which effectively resolved the problem of slow sales in the local green tea and black tea with a relatively short sales period. At the end of 2017, the last batch of 47 poor households in Xiadang Township were all lifted out of poverty, and the per capita net income of farmers reached 11,783 yuan.
On August 4, 2019, the villagers of Xiadang Village received a letter from General Secretary Xi Jinping, congratulating them on their poverty alleviation. On August 15, Wanshun Group received a letter of thanks from the Ningde Municipal Party Committee and the villagers of the lower party to Wanshun Party Committee and Zhou Shanhong himself. In the letter, while sharing the general secretary's reply, they expressed their deep gratitude to Wanshun Group for its spare no effort in poverty alleviation in the party and township industries. The people of the lower party keep in mind the general secretary's instructions, carry forward the spirit of the weak birds flying first, dripping water and piercing the rocks, and work hard and work for a long time, and the road of development is getting wider and wider. At the end of 2019, the collective income of Xiadang Village reached more than 500,000 yuan, and the per capita net income of farmers was 13,605 yuan. (Xiang Zhonghong said that in 2019, the per capita disposable income of farmers in the township reached 14,777 yuan, 70 times that of 1989.) Has reached the level of local well-off villages. During the National Two Sessions in 2020, Zhou Shanhong, as a representative of the 13th National People's Congress, "brought goods" in the two sessions and several interviews, and recommended ecological tea from Xiadang Village to cooperative enterprises. Soon thereafter, the Wanshun Group’s Poverty Alleviation Office implemented another five orders of 1.2 million yuan for white tea cakes for Xiadang Village.

Fuping County, Shaanxi
In 2016, at a symposium organized by the All-China Federation of Trade Unions on the participation of model workers and entrepreneurs in precision poverty alleviation, Chairman Zhou Shanhong signed a cooperation agreement with the Fuping County Government of Shaanxi Province, determined to help Laomiao Town and Daoxian Town in the county through the development of characteristic industries. Drop the hat of poverty.
After the meeting, Zhou Shanhong led some party members and cadres of the Wanshun Group to Fuping County to Xian Town, Laomiao Town, Manding Village and other villages and towns to investigate the local conditions and the actual lives of the people, and explore ways and methods of assistance. Manding Village, Laomiao Town, is located in the old revolutionary district of Qinchuan, 800 miles away. There are 765 households with 3,240 people, and 29 households with 93 people in registered poverty-stricken households. The village has a total of more than 3,200 acres of arable land, and most of the more than 3,000 people still live on the ravines and loess plateaus. Therefore, crops are sparsely planted, and the people lack financial resources and life is very difficult. In 2015, the village’s collective debt was more than 100,000 yuan, and the annual per capita income was only 3,300 yuan. In response to local conditions and the long history of planting cash crops such as pepper, Zhou Shanhong established the Manyuan Red Pepper Agricultural Cooperative in Manding Village according to local conditions, and plans to implement the road to enrich the people by developing the pepper industry in accordance with local conditions. Due to the backwardness of local planting technology and equipment, lack of funds and poor sales. In less than a year, Zhou Shanhong made five trips to Laomiao Town, Fuping County for investigations, and discussed with the staff of the Group's Poverty Alleviation Office many times. At the beginning of 2017, Jiangsu Wanshun Group invested 4 million yuan to build a professional red pepper planting cooperative in Manyuan. With the village collective holding and "branch + cooperative + impoverished households", it established a professional cooperative of peppercorn that can cover several surrounding villages. Introduced a batch of advanced equipment such as screening machines, roasting machines, and packaging machines; invested in the establishment of a pepper drying plant and an oil refinery to gradually realize on-site deep processing of agricultural and sideline products such as pepper, and spawn a characteristic industrial chain of pepper in the local area. Since then, the peppercorns in Mancho Village no longer rely on foreign pepper dealers to buy them at low prices, but are purchased by the cooperative at a price higher than the market. At the same time, Chairman Zhou Shanhong also invited agricultural technicians to popularize prickly ash planting knowledge to the villagers, and instructed prickly pear growers from various aspects such as prickly ash seedlings, planting management and pest control, and promoted the large-scale planting of local prickly ash.
In order to help the poor areas to open up the sales of agricultural products, he also became a "voluntary salesman", taking Sichuan, Hunan and other places of Sichuan pepper to buy "big households" to and from Manding Village, Laomiao Town, Fuping County, Shaanxi Province, recommending them to buy in large quantities Pepper and other agricultural products. Nowadays, prickly ash planting can increase income by 1,500 yuan per mu, driving more than 2,000 impoverished people in surrounding villages and towns to increase income and get rid of poverty. Many farmers who were not very enthusiastic about planting have asked to join the cooperative to grow pepper after seeing the pockets of the cooperative growers. The existing pepper planting area in Manding Village has grown from more than 1,300 mu in 2017 to more than 2,800 mu, and the town's pepper planting area has reached 20,000 mu. The Wanshun Group, led by Zhou Shanhong, has achieved obvious results in the innovative practice of poverty alleviation through tangible planning + cooperation + investment + underwriting, which has greatly increased the collective economic benefits of local farmers and villages.
In addition to poverty alleviation through characteristic industries, Zhou Shanhong also established a labor export base in Fuping County. He believes that only by letting the wealthy labor from poor areas go out, changing the mindset of young people, and constantly learning to improve themselves can we completely get rid of poverty.
In the past few years, Wanshun Group has organized more than 2,000 local rural surplus laborers to study, train and find employment in Wanshun Group. Based on the annual net income of 35,000 per person, it can increase the income of local farmers by 70 million yuan. At present, more than 300 farmers in Manding Village and other villages and towns have worked in Wanshun Group, or through Wanshun Group’s recommendation to other cooperative enterprises of the group.
After nearly four years of simultaneous poverty alleviation efforts, Wanshun Group has driven 25 households and 85 people from poverty-stricken households in Manding Village, Laomiao Town, Fuping County to get rid of poverty, achieving a net income per capita of more than 4,700 yuan at the end of 2017 to the end of 2019. Income increase of 9,000 yuan. During the two sessions in 2020, Zhou Shanhong, as a representative of the 13th National People’s Congress, delivered live broadcasts during the two sessions and several interviews. He recommended the green and natural prickly ash and prickly ash oil and other special agricultural products to the national audience in Fuping County, Shaanxi. The "familiarity" of characteristic agricultural products in Fuping County has been enhanced, and many orders have been added to cooperatives.

Zhang Ni Village, Guocun Town, Yangzhou
Guocun Town, Yangzhou City, Jiangsu Province is an old revolutionary base. Zhangni Village in the town has a total area of 4,752 acres and 1,999 acres of arable land. There are a total of 727 households with a current population of 2687 people. There are no village-run enterprises and it is a municipal-level economically weak village. In 2016, there were 32 low-income rural households in the village, of which 13 were impoverished due to illness, 6 were impoverished due to disability, and the remaining 13 were impoverished due to the elderly and lack of labor. At the end of 2016, Zhou Shanhong, Secretary of the Party Committee and Chairman of Wanshun Group, took the initiative to form a helping pair with Zhang Nicun.
Through on-site inspections, Zhou Shanhong determined industrial poverty alleviation ideas based on local conditions, and registered and established a vegetable and fruit farmland stock professional cooperative in the village. With the purpose of covering risks and ensuring the income of the people, it implements ecologically efficient agriculture through land transfer and participation of farmers in equity participation. Poverty alleviation projects. More than 6 million yuan has been invested successively to build high-standard wide-body steel-frame greenhouses to grow strawberries, vegetables and other green organic fruits and vegetables in the sky. The project also includes a series of industries such as ecological fish ponds, fruit and vegetable picking, agricultural tourism, farmhouse folk catering and other industries. In addition, the project gives priority to attracting local poor households to join them as "agricultural workers". At present, 30 acres of organic strawberry planting sheds have been built, and 52 family members of 28 poor families have achieved employment at home, with a per capita annual income of 14,000 yuan. . At the same time, more than 1,000 farmers in the surrounding areas benefited, and the average household income increased by 10,000 yuan. At the end of the year, the cooperative society will pay dividends twice based on the income. The three sources of income from rent and salary dividends have completely lifted the surrounding low-income farmers out of poverty. In 2018, the collective operating income of the village reached 577,400 yuan. In 2019, the collective operating income of the whole village reached 594,500 yuan.

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